If you are concentrating your efforts on marketing with video, one major part of the strategy is ‘ranking’ the video high in the search engine results. If videos show up in the search results, they are more likely to get clicked than the listings that are just plain text.
In this article, you are going to learn some strategies and techniques to help you rank your online marketing videos high on the search results.
Most people only submit their online videos to YouTube – which is the top video sharing site on the web today. However, there are many other video sharing sites that also get a lot of traffic; so the first strategy you should follow is to submit your videos to as many video sharing sites as possible. You can gain an upper hand and some important advantage over your competitors by multiplying your video onto different sites. This, of course, can be done manually, or simply use a video submission service like Video Upload Pro, Senuke or Tubemogul.
The idea is that the more sites your video appears on, the more likely it is that one of them will appear in the search results.
Videos need to be optimized in order to appear in the search results for certain search terms. The best way to do it is to optimize for the same keyword on every site you submitted to. Or, optimize each video submission for a different keyword phrase (even though it is the same video). if any of them get good rankings, then you know which keyword phrase it is best to optimize for.
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